How To Maximize Returns on AI Investments

Rethinking data strategies at every level of the business

In early 2022, Digital Realty conducted the first-ever Global Data Insights Survey, which interviewed IT decision-makers around the globe in order to understand attitudes, strategies, and priorities in adapting infrastructure to the needs of high-performance computing. Highlighted in issue 14 of InterGlobix Magazine, the results illustrated that connectivity, security, and management related to data have never been more important for business success.

Now, two years later, the artificial intelligence (AI) revolution is here, and there’s no turning back. As new variations of AI modeling emerge and enterprises discover new ways to use AI for innovation, operations, and customer experiences, Digital Realty commissioned a second report to understand how these high-density AI data workloads are continuing to impact infrastructure and related data strategies.

The biggest takeaway is that we’re in the midst of a massive surge in AI adoption and an increased interest in leveraging AI for both competitive advantage and increased market share. Of the 2,000+ IT leaders surveyed, 95 percent are implementing AI strategies, and close to 50 percent are actively earning money from the technology. While nearly all businesses represented have integrated AI and robust data strategies to some extent, there is still some work to do in order to establish a competitive edge.

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ABOUT THE AUTHOR

Colin McLean has over 25 years of experience in sales, technology, and operations. He is currently responsible for global sales and marketing across Digital Realty’s entire data center footprint. He focuses on customers and partners and the value they receive by leveraging PlatformDIGITAL® globally.

McLean joined Digital Realty in 2017 and previously served as Head of Sales in the Americas region, Senior Vice President of Global Accounts, and leader of the Global Sales Operations and Partnerships and Alliances efforts. Prior to Digital Realty, McLean held senior leadership positions at Siemens and Unify (an Atos company), where he constructed and supervised high-performance sales and operations teams.

McLean earned a bachelor’s degree from Wofford College and a master’s degree from Pepperdine University.